Our Target Audience

15-24 year olds
• 37% of 15-24s go to the cinema with friends, being 38% more likely to do so than the average cinemagoer
• 96% of 15-24 year olds watch the ads before the film
• 15-24 year olds have an average party size of 4
• 72% of 15-24 year olds will watch a film at the cinema during the first 2 weeks (excluding any previews)
• 23% of 15-24 year olds are heavy cinemagoers, going once a month or more



Our Target audience

The target audience for our short film is in the age range of 15- 30 these are the main audience for our film, wich focus on internet users, with the appeal to the male gender with the use of comedy and the Romance genera to appeal to female's. This will allow the film to act as a hybrid genera.